How to start up a chain of Physiotherapy Centres

Physiotherapy Center Planning and Designing

INTRODUCTION: Are you planning to build or restructure a physiotherapy center in India? Looking for information about the major physiotherapy centers that are available in India? Are you looking to find out which part of the of the city is best to venture in or what all facilities are available and what all should be planned for a new setup? In this article Hospaccx Healthcare Consultancy has mapped all on major players in terms of physiotherapy scenario in India.  Below is the superficial and macro level survey. If you need a refined market and financial feasibility or any other study related to physiotherapy centers, you can contact Hospaccx Healthcare business consulting Pvt. Ltd on info@hhbc.in or hospaccx.india@gmail.com Or you can visit our website on www.hospaccxconsulting.com The private healthcare sector dominates the healthcare industry in India. The majority of the physiotherapy clinics are privately owned. Currently, standalone clinics or rehab centres and home healthcare are the two major career opportunities trending in the field of physiotherapy. The home healthcare industry in India is at $15 billion currently and is growing presently at an annual growth rate of 18%. With a steady rise in geriatric population, geriatric and home-based healthcare have tremendous growth potential in the years to come. The Global physical and occupational therapy market which is growing at an annual growth rate of 6.3% is projected to reach $45.7 billion by 2023. The growth has been consistent over the past decade and is expected to climb in the future. KEY PLAYERS: The industry is saturated with standalone clinics and multi-clinics. A list of clinics or multi-clinics who excelled in their field of physiotherapy specialty includes:

  • Aashray SPINE N JOINT Physiocare
  • Be Active Physiotherapy and Ergonomics Clinic
  • HealthCare at Home
  • KRV Physiotherapy
  • Physio Be Fit
  • Physiofit
  • Prophysio
  • Vian Physiotherapy Clinic
  • Zelus

INFRASTRUCTURE NORMS: The total space is categorised into two sections: Common area and Treatment area

  • Common area:  Includes waiting area, reception, washrooms, consultation
  • Treatment area: Includes equipment and ancillary services

Space allocation should be done in accordance with the type of treatment provided and the equipment used. Eg: For electrotherapy two chambers of 10 ft* 7 ft are required, one for diathermy and the other for electrotherapy modalities and examination table. LICENCES: The physiotherapist should have completed BPT from a recognised university. Registration under the state Physiotherapy and Occupational therapy council. Types of treatments provided at an established physiotherapy clinic:

  • Electrotherapy 
  • Mechanotherapy
  • Exercise therapy
  • Hydrotherapy
  • Manual therapy

MOST COMMON TYPES OF PHYSIOTHERAPY: Traditionally, physiotherapy was advised only in trauma cases. Over the years, the field has branched out to accommodate a wide range of specialities.   pastedGraphic.png PHYSIOTHERAPY BUSINESS MODELS:

  1. Standalone clinics: It is an establishment to exclusively physiotherapy patients. Standalone clinics can have multiple physiotherapists providing 
  2. Multi-speciality clinics: More than two doctors or healthcare professionals, share facilities under one roof.
  3. Affiliation with Gyms/ fitness centers: Emerging trend of extreme fitness has borne this new model. With a rigorous fitness regime, injuries are common, and physiotherapist assisted exercise plan is advised.

VARIABLE ANALYSIS: Before setting up multiple clinics of physiotherapy, it is essential to warrant basic research. There are numerous variables on which the success or just functionality of a business depends. The following elements should be considered before setting up a lab:

  • Demography of the location selected
  • Age group 
  • Income range 
  • Occupation
  • Competitors 
  • Proximity to hospitals or physiotherapy clinic
  • Accessibility of the clinic
  • Availability of modes of transport near the clinic

CONCLUSION: Geriatric care is on the rise and physiotherapy is one of the major healthcare industries expected to grow with it. With the private healthcare industry organising itself and asserting dominance, chains of clinics are emerging. Chains of physiotherapy clinics will be the future of the physiotherapy industry. If you need any support in Planning and Designing a physiotherapy center you can contact us: Hospaccx healthcare business consulting Pvt. Ltd on: info@hhbc.in Or you can visit our website www.hhbc.in

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